Programmatic TV ad buying might take off rapidly, some experts say | VentureBeat | Marketing | by Mark Sullivan

Programmatic TV ad buying might take off rapidly, some experts say | VentureBeat | Marketing | by Mark Sullivan Programmatic advertising — in which exchanges match ads with predefined audiences — has become dominant in web advertising, and the approach is now migrating to TV.

The future is here.

Rumor claims new electric car maker Faraday Future is front for Apple

Rumor claims new electric car maker Faraday Future is front for Apple The company only began operating out of a former Nissan research facility in California last year, but already has over 400 workers, and is aiming to have 500 by the end of 2015, the New York Post said. Some of the staff include the head designer of the BMW i8, a SpaceX battery specialist, and a former interior designer for Ferrari. Others have resumes with employers like Facebook, Google, Ford, General Motors, and Volvo.

Rumours, rumors, roomers.

Why I skipped the iPad Pro and bought the iPad Mini 4 instead | Cult of Mac

Why I skipped the iPad Pro and bought the iPad Mini 4 instead | Cult of Mac The iPad Pro is the Apple tablet of my dreams.

I’ve been lusting after Apple’s crazy-big iPad since the first whispers of the device echoed around the rumor mill a few years ago. When Apple finally unveiled the device at the September keynote I was beyond stoked to fork over more than $1,000 for an iPad big enough to host Thanksgiving dinner on.

The Pro is a hefty thang.